Alila Marea Beach Resort

The Alila Marea makes no attempt to be a part of the existing surroundings, but rather stumbles into Encinitas with a vendetta against the view. I love a beachfront property— especially a luxury one— but this project looks lost, like it washed up on our shore on its way to a resort site in Hawaii. The lack of landscaping leaves the architecture standing out like an after-thought on the horizon, and the uninspired geometric patterns of the built structure would certainly look better behind some obstructing greenery.

This hotel is clearly built for those inside, with no care or thought given to those outside its walls, nor those approaching regardless of whether they are a guest or not. From the south it stands on atop the bluff, looking more like a cold, uninviting prison perched on less desirable, landlocked piece of earth. From the east, stark poured-in-place concrete walls reinforce the way the property at once turns its back on the community while making its presence too well known.

Overall, the lack of consideration for the natural and built environments which welcomed this building into the neighborhood, alongside a layout with too many constraints to contend with in order to be attractive or innovative, makes the Alila Marea my first ever Onion nomination.

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  • Onion Nominee

  • Project Address:

    2100 North Coast Hwy 101, Encinitas

    Project Owner/Developer:

    Fenway Capital Advisors / JMI Realty

    Project Architect/Designer:

    Joseph Wong Design Associates

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P.O. Box 122228
San Diego, CA 92112-2228
Federal Tax ID: 95-3513927

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