This project is an ugly, ill-advised eyesore besmirching the otherwise beautiful entrance to Ocean Beach. What could have been a thoughtfully designed, 2-story retail building, sensitively planned to invite pedestrians, instead we get this brown piece of garbage. OB is not PB and the sleepy beach town eschews chain restaurants and careless, anonymous structures, such as this one. From the horrible stonework slapped on the side of the building to the fake balconies and hideous painted palm trees, this project gets it all wrong. This “miss” detracts from the newly renovated entrance to this unique and special beach town in San Diego. It is clear the architect did not bother to understand Ocean Beach at all. Too bad the owner didn’t hire OB-based Hanna Gabriel Wells – architect for the award-winning People’s Organic Co-op, located kitty corner from this site – to see how commercial retail is done right. A big, fat, sticky onion for this atrocity.